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Meet The Partners - Norm Spitzig

"Leadership isn't telling people what to do. It's setting an atmosphere that allows people to do the right things."

Norm Spitzig, MCM is internationally recognized as an eloquent and visionary spokesman for the private club industry. His groundbreaking book Perspectives on Club Management continues to inspire and challenge club directors, managers and students around the world. Norm is also the author of three very funny and insightful books centered around the wonderful world of private clubs, Private Clubs in America and around the World, Murder and Mayhem at Old Bunbury, and How Now, Norm's Tao.  Details and ordering information are available at and For further insight into private clubs (as well as acerbically witty political commentary), follow @ClivetheClubGuy on Twitter - where Norm has over 150,000 loyal fans.

Norm’s leadership and professional contributions to the private club industry have been varied and significant. Elected a National Director of CMAA in 1989, he served as National President in 1995 – the same year he became one of the six original general managers to earn the prestigious lifetime Master Club Manager (MCM) designation.

Norm currently serves as a Principal & Senior Partner in Master Club Advisors, publisher of the premier newsletter for leaders in the worldwide private club industry, Club Management Perspectives, and now regarded by more and more leaders in the private club industry as a “general manager executive search firm of choice”. Norm’s Board of Directors’ Leadership Orientations and Strategic Planning Sessions have been very well received at national, regional and local meetings of many professional associations as well as great individual private clubs on six continents. He has the singular honor of having been twice named the club industry's “Educator of the Year”.

Norm may be reached at 352-735-5693 or 561-762-7195